Elements of a good graphics design

Graphics designing is the real differentiator between the simple website and attractive website. A good graphics design not only depends upon the creative ideas of the designers, but it also depends on the judgement of the designer pertaining to different design elements. Here are the elements that constitute a good graphics design:

Size

Size of images, text, shapes and other objects plays a key role in graphics designing. A designer should smartly choose the appropriate size of text and different elements in order to create a pleasing and user-friendly design. For example, a website with the same size of text on all its pages will lose its appeal. Rather, the graphics designer must opt for different sizes and font style for subtitles, titles as well as keywords to differentiate them from the rest of the content.

Line

In graphics design, lines play a significant role. A line connects two points. It is also used to bring the focus of the viewers towards a particular location. By using lines, the graphics designers enhance the visual appeal of a website/page. Lines are used to separate content, stress over a phrase or word, emphasize different headings, etc.

Texture

Texture enhances the visual interest of design and adds depth to it. To attract potential customers, it becomes mandatory to add different ‘textures’ to the context. The designer may choose a printable surface or a pattern as a texture to enhance graphics.

Balance

In graphics designing, balance is either symmetrical or asymmetrical. Usually, designers choose symmetrical balance. However, at times, designers opt for asymmetrical balance to create eye-catching graphics.

Space

Space is a significant component of graphics design. It is basically a vacant area around different elements. Spaces are used to group or separate information. It is also used to give rest to the eyes of the viewers and to facilitate them in traveling to the required place.

Colour

In designing, graphics remain unfinished without the usage of color. A designer should use different colors to arose different emotions, unify branding, enhance the visual interest and to highlight different elements.

Value

Value refers to the darkness or lightness of an area of design. A designer may use any shade from the brightest white to the darkest black in order to create contrasts and to emphasize the design.

Shape

In graphic designing, shapes are classified into three categories- Abstract, Geometric and Natural. Designers use different shapes creatively at different places to create eye-catching designs.

These were the elements of a good graphics design. Clearly, the field of graphics designing is a lucrative field for skilled professionals. However, the field is full of competition. So, if you want to enter the field and gain a competitive edge, then you should pursue graphics designing course from one of the top design colleges in India.

MIT Pune’s Avantika University is the perfect choice for aspiring designers. It is the first and only design-centric college in India. You can pursue B.Des in communication design that includes graphics designing as a major track from Avantika and become job-ready.